《heir to the throne》Hong Kong drama version《Penthouse》

In 《heir to the throne》, the storyline has ups and downs, and each character has his or her own unique personality. Not only that, the actors' outstanding acting skills are also a highlight. The audience can't help but resonate with it. TodayLet's talk about《heir to the throne》Hong Kong drama version《the top floor》.

“As long as I am still in the Qiu family, no one can stop me!”

“I just want to prove to everyone that a person's value does not lie in his gender, but in his ability.”

The Hong Kong drama "heir to the throne" co-produced by Youku and Media Asia Television Productions has recently launched.This drama is the second collaboration between “screen CP” Charmaine Sheh and Raymond Lam after 10 years and 60 years since "The Walker". The three-time TV star Luo Jialiang and “Huanxi Ge” Xu Shaoxiong have joined the cast.On the eve of its launch, 《heir to the throne》 had exceeded 2 million reservations on both Youku and Weibo, firmly occupying the top 100 reservations for Youku's history of coming to Hong Kong dramas, and its popularity hit a new high.

With sharp short hair and elegant professional suits, the appearance of Qiu Hao'er, the eldest granddaughter of a wealthy family played by Charmaine Yu, made the audience dream back to last year's hit "News Queen". After rectifying the workplace, she also reorganized the wealthy family..After sixteen episodes of airing, the plot of "heir to the throne" changes rapidly. The family helmsman, Mrs. Qiu, suddenly falls into a coma due to illness. The eldest granddaughter Qiu Haoer is temporarily entrusted to become the acting chairman of the group. Qiu Haoer's cousin Qiu Zhibin calls the police.He was framed for forging a power of attorney, and the lawyer representing him was his ex-boyfriend who was caught cheating on him...

《heir to the throne》launched after “phenomenal hit”《News Queen-The broadcast situation and popularity of this “Xingang drama” have undoubtedly become the scale and weathervane for the revival of Hong Kong dramas in the public eye.Since its broadcast, the show has retained its classic Hong Kong flavor, with its fast pace, rapid-fire lines, unexpected reversals, and dramatic scenes comparable to the modern version of "Civet Cat for Prince".However, the depth of bloodshed and mass-produced quotes also made many viewers question whether it fell into the trap of a clichéd plot.Can the new luxury Hong Kong drama reproduce TVB's classic hits?Where should the revival of “Xingang Drama” go?

“Gao Kai Dian Zou” Rich family drama:“Hong Kong flavor” narrative meets current audience needs

》heir to the throne《 has a very fast pace. As early as the first episode, the relationship and conflicts between the main characters within the wealthy family have been clearly explained.In the elegant setting of a wealthy family, the family hierarchy is clear and the positions of all parties are clear. Sisters and sisters, sisters-in-law, brothers, and father and son are fighting fiercely. A record of rich and powerful families is being staged with continuous reversals.Each episode has a hit point, and the high-density plot arrangement makes the audience excited and exclaim: “The Hong Kong drama of the past is back!”

Qiu Haoer, the granddaughter of Qiu's parents, has outstanding abilities. The performance of the Qiu's shopping mall project she is responsible for has hit new highs in recent years.Second uncle Qiu Shouyi and his son Qiu Zhibin regarded Qiu Haoer as a thorn in their side because of her extraordinary talent. They used the family tradition of favoring boys over girls to constantly deny and suppress her in the family and the group.They are close family members and tit-for-tat enemies.Because they have been familiar with each other for many years, Qiu Haoer and Qiu Shouyi believed in each other's bottom line. When faced with a third person doubting the other's malicious thoughts, they both tacitly said, "Based on my understanding of him, he would not do this." But inWhen the struggle for core interests is reached, the murderous intent on the face is extremely clear. The play also unfolds around the tense contradiction between this pair.

Fast-paced plot is an important stylistic feature of “Hong Kong-style” narrative, the high-density explosive output makes the dramatic tension overflow the screen and can quickly mobilize the audience's movie-watching emotions.The intensive “cooling” settings just cater to the “micro-short drama aesthetic” of current audiences, allowing audiences who “don't have time to follow dramas to easily immerse themselves in the plot and get hooked quickly”.

》heir to the throne--concentrates on depicting family disputes and power games, where brothers and sisters compete for the right to inherit the throneI cheated, sisters-in-law framed each other for the sake of face, family members were emotionally entangled, and family relationships were torn apart. Even the characters complained in the play that the relationship between the whole family was more chaotic than a mass grave.Another important style of “Hong Kong flavor” narrative lies in the continuous reversals, the wide-open and wide-open emotions, and the recipe for a bloody drama.

In the TV series, Qiu Zhibin always looked down on “Little Mom” Shao Jiabi. When the other party brought him carefully stewed hot soup and relieved him of his work troubles, he turned his head indifferently and rudely and told Shao Jiabi not to bother him.But later, when Qiu Zhibin unexpectedly learned that Shao Jiabi was his biological mother, after his father Qiu Shouyi had left him to “aunt” in order to use “boy grandson” to compete for the inheritance status, he greeted “little mother” after greeting her and recognized the mother and son with tears in their eyes..In the comment area, people lamented that such a bloody plot could still be seen in 2024, and were moved to tears by the recognition scene. They also speculated whether Qiu Zhibin's true identity would still be reversed. The hook thrown by the editor was firmly caught.

Due to its regional uniqueness, Hong Kong dramas are more likely to be accepted by the audience if the drama of the fight between wealthy families is placed in a localized environment.This is both the advantage of differentiation and the shackles of the transformation period.《heir to the throne》The intensive arrangement of cool points and reversals caters to the aesthetic taste of the audience under the "shuang culture". Multiple elements such as mutual slaps, kidnapping, murder, imprisonment, and love battles create multiple viewings.Pleasure is the “spiritual puffed food” that makes modern audiences unable to stop under fast-paced and high-pressure conditions.However, as the cultural market becomes increasingly diverse and rich, audiences not only need emotional pleasure and satisfaction, but also long for the exploration and discussion of deep-seated values. The recent hit drama - My Altay - is a major realistic evidence.

The key to Hong Kong dramas at this stage is to not just be satisfied with producing a sense of comfort in the comfort zone, but also to learn how to tell a story in more detail, and to use the cultural resources of the Hong Kong people's spirit to inject long-lasting content into the dramas.A new perspective on value.In the current drama, the heroine Qiu Haoer's motivation for fighting for property is based on her unwillingness to disappoint her grandfather. She said firmly to Mr. Qiu's video will: Don't worry, I will definitely help you.For protecting the Qiu family, the editor praised her through Qiu Shouren's words: "You have always put the reputation of your grandfather and the Qiu family first" from the beginning to the end.Although this kind of plot setting adds to the character's kind-hearted character arc, it lacks true humanity in the selfish behavior of competing for property, and may oversimplify the character into a righteous but suspended face.《heir to the throne》It is exciting to see how the heroine's awakening and growth will be portrayed in subsequent episodes.

The development of classic wealthy Hong Kong dramas:From novel narrative to depiction of realistic workplace ecology

Rich Hong Kong dramas began in the 1990s and reached their peak in the first decade of the 21st century.This type of film and television series no longer focuses on grassroots groups such as “Young and Dangerous” and “ Gambling King”, but instead depicts the wealthy circles of the upper class, boldly writing about the material life and emotional relationships of wealthy groups, and satisfying the general public.curiosity.

Luxurious Hong Kong dramas once satisfied the audience's imagination of money and power. They satisfy the audience's sense of pleasure by spreading blood, depicting melee and internal fighting, and reveal the complex and multi-dimensional human characteristics. Each one is like a modern version of "Golden Branch Desire".With《Gong's scheming》.《In the Heart-wrenching Storm》, a wealthy family that made its fortune in a seafood shop caused a storm of property disputes due to interest disputes, but the sincere family love still shines through it. The classic line "The most important thing for a family is to be in good order" has been passed down to this day., presenting a picture of the intertwining of love and justice.

《Jewelry Guangqi》focuses on the Kang family, a wealthy family engaged in diamond business, and shows the infighting among celebrities and the rivalry between sisters.The rich regard family affection and love as a bargaining chip for profit, and marry into a rich family as the ultimate goal of everything. They do not hesitate to turn against each other or even fight.The characters' glamorous appearance and inner suffering and struggle form a contradictory contrast. The plot is constantly reversing, and the ultimate ownership of the huge wealth whets the appetite of moviegoers.

However, with the development of the times, the ratings of wealthy Hong Kong dramas once declined.The reason is that the growing audience has experienced a process of disenchantment with the wealthy class, and can also detect fakes in time in the suspended settings in wealthy Hong Kong dramas.For example, the 2017 release - Heart of the Storm 3 - sets the industrial background of the wealthy family in the play to “milktea”.This setting seems to be advancing with the times, but at that time Heytea and Naixue in the Mainland were developing in full swing, and they were the “real wealthy” in the milk tea industry.In contrast, the suspended settings such as the Milk Tea King Competition in the play are difficult for the audience to immerse themselves in and convince.

《heir to the throne》Although it is a wealthy Hong Kong drama, its setting is more in line with the development status of Hong Kong industry. It also injects more reality into the presentation of the workplace ecology, allowing the audience to touch the real texture of the workplace in multiple dimensions.For example, the beginning of the series explains the deficit crisis of the Qiu Group. The old hotel industry urgently needs to introduce new development ideas and marketing concepts, otherwise it will be photographed on the beach by the wave of the times.Qiu Haoer opposed the method of his second uncle and his son to open a casino and pay off debts with debts, and instead found a new way to convert hotels in Singapore into serviced apartments for sale, which reflected the collision and friction between new ideas and old methods in industrial management.

Life goes on and work goes on.Compared with previous wealthy Hong Kong dramas, the heroines only hope to change their destiny through marriage.There are too many protagonists in 《heir to the throne》“, which is more in line with the aesthetic orientation of the new era audiences towards young and promising wealthy people such as He Youjun and Huo Qigang.Faced with a sudden surge in work, even Qiu Haoer, who came from a wealthy family, had to turn down a date with a handsome guy for dinner, sit in front of the computer and hold his forehead and sigh, which made the audience who had a hard-working overtime culture feel deeply sympathetic.

When Qiu Haoer presented the carefully crafted project plan to his boss Qiu Shouyi, the result of his hard work was rejected with a few words. This scene made many viewers in front of the screen feel familiar and empathetic.When Qiu Shouyi and his son disrupted Qiu Haoer's shopping mall signing plan in order to maintain human relations, regardless of the Qiu Group's reputation among old customers in renewing leases, she only received one sentence: ”This is something you need to handle.“, I think many workers who work in front of the screen have brought ”me and my incompetent leadership“ into the workplace. The workplace is like a huge grassroots team.

As a powerful Hong Kong drama, "heir to the throne" deeply integrates the workplace elements that are most highly regarded by audiences today, focusing on depicting the workplace ecology faced by women in different positions and professional status, and depicting the current situation with delicate brushstrokes.Group portrait of Hong Kong women in the workplace.Female characters such as Qiu Haoer are not only partial restorations of many office workers, but the patriarchal setting makes them a magnifying glass and deformer for the disadvantages of professional women, allowing the audience to have a better understanding of the psychology and situation of women in the workplace.Deep observation.

”Xingang drama“ rejuvenates and breaks the circle:Long video platform hub + strong IP sequel

As a resource hub, the long video platform not only provides a large-traffic port for drama playback, but can also deepen the creation of a Hong Kong drama brand and build a corresponding user position in the long term.This episode - heir to the throne - is exclusively broadcast on Youku” Hong Kong Theater%. The number of views and discussion figures are considerable. This is inseparable from the platform's years of intensive cultivation and the accumulation of a traffic pool of Hong Kong drama fans.

The development history of Hong Kong dramas is complicated and tortuous. Its unique industrial system, cultural features it presents, and the spirit of Hong Kong people it conveys have always had the potential to become hits.The 1980s and 1990s were the peak stage of the development of Hong Kong dramas, whether it was heart-stirring costume dramas such as "The Desire of the Golden Branch", family ethics dramas such as "Jewelry Treasures", or "The Hands of Mercy".- and other workplace professional dramas, behind the empty streets is Hong Kong's economic boom, inclusive pioneering culture and diverse urban landscape.Since then, Hong Kong dramas have gradually exposed problems such as homogeneous content, lack of talent, and outdated aesthetics. The argument that "Hong Kong dramas are dead" has suddenly emerged.

Take the old TV channel TVB as an example. In 2022, TVB lost more than HK$800 million, a record high since its listing; in March 2023, TVB announced 5“ of its layoffs.Li Rui, vice chairman of TVB's board of directors, made it clear: "If you don't change, you will die. TVB has no time."Former top-tier entertainers such as Charmaine Yu and Myolie Wu have left their nests to head north. TVB itself has also strengthened its cooperation with mainland media and platforms, launching programs and dramas such as "The Endless Voice" - News Queen, to seek a way out..

How to change the weak trend of Hong Kong dramas and revitalize the vitality of excellent Hong Kong dramas? Long-form video platforms such as Youku have submitted an answer sheet.In 2013, Youku reached a strategic cooperation with TVB and exclusively obtained all genuine TVB copyrights.In 2018, Youku, TVB and TVBC jointly launched the ”Global Simultaneous Drama Series“, enabling Hong Kong dramas to be broadcast simultaneously in mainland China and Hong Kong, and building a long-term content user base.In 2020, Youku cooperated with TVB, Media Asia and other film studios to produce a number of customized Hong Kong dramas.In 2022, Youku proposed the concept of ”New Hong Kong drama“, which is a ”new model“ integrating mainland and Hong Kong teams, a ”new vision“ with an international story core, and ”new users“ from a wider age group.

In the Hong Kong drama section of Youku APP, there are classic old Hong Kong dramas such as - The Deer and the Cauldron - The Eight Parts of the Dragon - Gong's Scheming - Forensic Pioneer - and - Strange Case 2 - Overlapping Shadow Sniper《》Bystanders《》The Hidden Door《etc.” of new Hong Kong dramas“ are all clearly visible, covering audiences of a whole new age group, reflectingThe result of multiple rounds of in-depth cooperation between Youku and a number of leading Hong Kong production agencies.

》heir to the throne《Inject a new vision of feminism into the classic wealthy family stories of Hong Kong dramas, making the values ​​conveyed by Hong Kong dramas both contemporary and universal, and broadening the potential audience.In the Youku APP comment area, ”Celebrity Chat“, ”Great Bay Area Hot Circles% and Weibo Super Chat sections, audiences share their true feelings about watching the movie and discuss the latest plot, character trends, and actors’ acting skills.And engage in interesting online interactions with the protagonists, and the platform's new media marketing injects stronger communication power into the series.

In addition,》heir to the throne《 is a strong IP sequel to a Hong Kong drama, which not only effectively revitalizes the original classic production and broadcasting resources, but also helps the sequel with its long-standing popularity and audience connections.Previously, the first film "Family Glory" starring Julian Cheung and Yang Yi has topped popular lists such as Yunhe, Beacon, and Maoyan for many times, and its influence cannot be underestimated.》heir to the throne--not only builds on the popularity of the previous film, but also takes advantage of the popularity of the IP of the classic Hong Kong drama "The Walker" and joins the starring actors Charmaine Yu, Raymond Lam and Hui Siu-hsiung to attract audiences.

The new model of developing old IP has greatly contributed to the popularity of Hong Kong Arts in recent years and can be transformed into useful trial experience.The acting reality show "Infinite Beyond Class" has brought Hong Kong artists such as Er Dongsheng, Hui Yinghong, and Ng Chun-yu into the public eye again. The filming of the second part of the phenomenon-level hit drama "News Queen" has entered the preparatory stage.The renewal of old IP allows the audience to find the greatest common denominator between nostalgia and innovation, becoming a powerful tool for breaking out of the industry.

The above is a detailed analysis provided by the editor about 《heir to the throne》Hong Kong drama version《The Penthouse》. I hope it can solve your doubts.If you have other questions about film and television entertainment that you need to know, you are welcome to pay attention to the subsequent updates of the line class.